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Proof · measured, dated, on the record

Don't take our word. Inspect our record.

Three kinds of proof live on this page: indicators measured at cycle end, forecasts logged before the work, and the names behind them.

Case studies

Named before. Measured after.

Every number below is a leading indicator: chosen in week 0, measured in week 12. No retrofitted wins, no vanity metrics.

Case 01B2B industrial components · €11M
DiagnosedThe Megaphone · Distortion
Indicator · named week 0Qualified meeting rate
BuiltProof layer rebuilt: case narratives, reference architecture, sales enablement kit
+41% qualified meetings

Full activity, weak signal. One 12-week cycle rebuilt the proof layer and the sales enablement kit. The market answered: more of the right meetings, same spend.

Case 02Professional services · €4M
DiagnosedThe Craftsman · Isolation
Indicator · named week 0Sales cycle length
BuiltProof and follow-up system that closes without the founder in the room
-38% sales cycle length

Every deal ran through the founder. We built the system that answers, reassures and follows up when he is not in the room. Deals now move on evidence, not on his calendar.

Case 03B2B SaaS · €3M
DiagnosedThe Gifter · Undervalue
Indicator · named week 0Average deal size
BuiltRepriced and repackaged against documented outcomes
+27% average deal size

Doing the work before setting the price. Repriced and repackaged against documented outcomes: same product, bigger contracts, and a client who finally sees what it was worth.

Why indicators, not revenue claims

Revenue can't be honestly attributed inside a 12-week window, so we don't contract it and we don't showcase it. Every cycle names one controlled leading indicator before work starts - meeting rate, cycle length, win rate on referred deals - and measures it at handover. If a number appears on this page, it was named before we touched anything.

The forecast register

Predictions, logged before the work.

Every Diagnosis closes with a dated transformation forecast: the call on which of your current strengths becomes your next constraint, and roughly when. It enters this register when it is made - anonymized, timestamped - not after it comes true. The market grades us in public.

Arcadia · Forecast register · public copy
LoggedCompanyForecast on recordStatus
Logged02 · 2026CompanyThe Megaphone · industrial components · €11MForecast on record"Qualified meeting rate rises by at least a third within two quarters; the next constraint surfaces in mid-funnel conversion, not visibility."StatusConfirmed · 06 · 2026
Logged03 · 2026CompanyThe Craftsman · professional services · €4MForecast on record"By Q4 2026 the founder is out of half the closing conversations; the constraint shifts from his calendar to demand volume."StatusOn record
Logged04 · 2026CompanyThe Gifter · B2B SaaS · €3MForecast on record"New pricing holds through two renewal cycles; average contract value stays up at least 20% while churn moves less than 2 points."StatusOn record
Logged05 · 2026CompanyThe Planner · manufacturing · €9MForecast on record"Once the ICP decision locks, win rate on referred deals passes 40% inside two cycles."StatusOn record

Entries are logged at Diagnosis handover, before build work starts. Wording is anonymized; dates are not.

A logo proves someone paid. A dated forecast proves a method.

Clients

Companies where we found the gaps.

Different industries, one common goal: an integrated system that performs.

InternodeB2B SaaS
ThysoftB2B SaaS
GraphybyteB2B SaaS
NorthbyteB2B SaaS
€1-30MRevenue range
3Countries
8Industries diagnosed
100%Started with a diagnosis
The Verdict Snapshot

See what the record would say about you.

Qualified intake · no automated reports - a senior partner does the reading